Business logic in one place
Price lists, MOQs, credit limits and approval flows are defined once in B2B Point. Storefronts consume them via API; they never reimplement them.
01 / 08Services
E-COMMERCE DEVServices · E-commerce development
We build the storefront,
not just the engine.
B2B Point runs your pricing, terms, inventory and customers. Our development team takes it further: designing and building Shopify, WooCommerce and Magento stores, custom apps and sales channels on that same business logic.
02 / 08Why both
ONE TEAMMost agencies build a pretty store.Then the business logic breaks.
Customer-specific prices showing to the wrong account. Net terms that don’t survive checkout. Stock that’s right in the ERP and wrong on the site. That’s what happens when the storefront team and the backend team never sit in the same room. Here, they’re the same people.
Front-ends built to convert
Design, theme development, speed and SEO by people who ship stores for a living. Not a template with your logo swapped in.
One team, one owner
Storefront bug or sync issue: you call one team. No agency pointing at the platform vendor pointing back at the agency.
03 / 08Platforms
SHOPIFY · WOO · MAGENTOThree platforms.One wholesale brain.
Pick the storefront that fits your catalog and operators. B2B Point stays the source of prices, terms, credit and company accounts.
Shopify & Shopify Plus
D2C polish in front, wholesale logic behind
Shopify is unbeatable for consumer-grade shopping, and thin on real B2B. We pair the two: a fast, custom-themed Shopify store for your buyers, with B2B Point running the wholesale rules Shopify cannot.
- Custom themes & Hydrogen headless. designed for your catalog, not a marketplace template.
- Private Shopify apps. account pricing, net terms at checkout, quick reorder and rep ordering, embedded in your store.
- Two-way sync with B2B Point. products, customer groups, price lists, stock and orders stay identical on both sides.
WooCommerce
Content-rich commerce on WordPress
When your sales cycle runs on content (spec sheets, guides, SEO landing pages), WooCommerce keeps commerce and content on one site. We build custom plugins that make it behave like real wholesale.
- Custom plugin development. volume tiers, quote-to-order flows, license-gated catalogs, customer-group visibility.
- Performance engineering. WooCommerce at 10,000+ SKUs without the usual slowdown; caching, search and hosting done right.
- B2B Point connector. orders, customers and stock flow both ways, so WordPress never becomes a second source of truth.
Magento / Adobe Commerce
Enterprise catalogs, multi-store, multi-market
For complex catalogs and multiple brands, markets and currencies under one roof, Magento is still the heavyweight. We build and rescue Magento stores, and replace its clunky native B2B module with B2B Point’s cleaner logic.
- Multi-store architecture. separate brands, countries and price books from one admin and one product catalog.
- Migrations & rescues. Magento 1 to 2 upgrades, performance rebuilds, and taking over builds other agencies abandoned.
- B2B Point as the wholesale brain. company accounts, credit and approval workflows handled where they belong, synced to every store view.
04 / 08Scope
BEYOND THE STOREEvery sales channel,wired to the same engine.
A storefront is one channel. We also build the rest, so a customer who orders by portal today, marketplace tomorrow and phone on Friday is still one account, one price list, one ledger.
D2C & B2B storefronts
Shopify, WooCommerce or Magento: retail-grade shopping with wholesale rules underneath.
Custom apps & plugins
Private Shopify apps, Woo plugins and Magento modules built for your workflow, not off the shelf.
Marketplace channels
Amazon Business, bol.com, Kaufland and niche B2B marketplaces fed from one catalog and stock pool.
Headless & API-first
React/Next.js front-ends on the B2B Point REST API when a template store is not enough.
Migrations & replatforming
Moving off a legacy webshop or agency-abandoned build with catalog, customers and order history intact.
Ongoing growth work
Speed, SEO, CRO and feature roadmap after launch. The store keeps earning its keep.
05 / 08Proof
CASE STUDIESBackend + front-end,shipped together.
Real builds where the store and the wholesale engine launched as one project.
+38%
more reorders in six monthsCustom Shopify theme for 340 bars and retailers, with keg deposits, terms and delivery routes handled by B2B Point.
Read story →
2.4×
online wholesale revenue, year oneContent-heavy WooCommerce site with a custom quote-to-order plugin; contract pricing and NetSuite sync via B2B Point.
Read story →
3
markets launched from one catalogMagento 1 to 2 rescue rebuilt into three country stores; company accounts and credit moved into B2B Point.
Read story →06 / 08Process
FIRST CALL → FIRST ORDERFrom first callto first order.
01Step Discovery & blueprint
We map your catalog, pricing logic, channels and integrations, and recommend the platform that actually fits, not the one we like.
02Step Engine first
B2B Point is configured with your real price lists, terms and customers. The storefront gets built against live logic, not mock data.
03Step Build in the open
Design, theme or headless development, custom apps and plugins, with weekly demos so nothing lands as a surprise.
04Step Launch & grow
Migration, go-live and a growth roadmap: speed, SEO, CRO and new channels handled by the same team that built it.
07 / 08FAQ
QUESTIONSCommon questions
Straight answers before you book an architecture session.
Do we have to use B2B Point if you build our store?
No, but that is where the wholesale rules live. If you already run pricing and terms elsewhere, we can integrate. Most clients use B2B Point as the engine so the storefront never reimplements B2B logic.
Which platform should we choose: Shopify, Woo or Magento?
It depends on catalog complexity, content needs, markets and who will operate the store. We recommend in discovery, based on your constraints, not a preferred stack.
Can you take over a half-finished or abandoned build?
Yes. Rescues and replatforms are common: Magento 1 to 2, slow Woo shops, and Shopify themes that never got real B2B. We audit, stabilize, then rebuild what needs to earn revenue.
How long does a typical storefront take?
A focused Shopify theme with B2B Point sync is often weeks. Multi-store Magento or heavy custom plugins are measured in months with a clear scope. You get a blueprint and estimate before we start.
Do you keep working after go-live?
Yes. Speed, SEO, CRO and a feature roadmap stay with the same team. Launch is the start of the store earning its keep, not the end of the project.
Tell us what you sell.We’ll blueprint the build.
A free architecture session: platform recommendation, integration map and an honest estimate. Whether it’s a new store, a rescue, or a replatform.